Case studies

These case studies represent real patients' experience at the pharmacy. Their names have been modified to allow for privacy. Please read to fully understand the value of the Prescriber's Choice model.

Case #1

Patient A (let's call her "Alice") goes to see her dermatologist. After her visit her doctor writes her 4 prescriptions.

She then travels to her pharmacy where she waits for the prescriptions to be filled. After some time she is told that some of her prescriptions are not covered and one needs a prior authorization as a result of her insurance’s constraints.

The pharmacy now contacts the doctor’s office informing them of the situation. The patient must now wait for a response from the office, because of the busy office and busy pharmacy it is unlikely this will be resolved that day. The patient goes home without medication and waits for the doctors office to do the prior authorization and make substitutions for the other prescriptions.

The physician’s office is burdened with the time consuming process of submitting for the prior authorization and calling for medication substitutions. Many offices have a team of employees dedicated to handling medication substitutions and prior authorizations from the pharmacy. They are disgruntled with the process, the cost of the copays, the substitution to a substandard drug, and ultimately medication non adherence.

Once all is said and done, Alice gets 3 prescriptions paying 3 copays upwards of $75.00 each ($225.00) and one prescription that remains uncovered, that has an out of pocket expense of $800. That she cannot afford and does not fill.

Case #2

Patient B (let's call her Barbara) goes to see her dermatologist. After her visit her doctor writes her 4 prescriptions.

She then travels to her pharmacy where she waits for the prescriptions to be filled. After some time when she goes to pay for her prescriptions she is shocked to find that two of her prescriptions are non-formulary and have very high copays, and the other two are not covered, resulting in a bill of several hundred dollars.

Dismayed, Barbara leaves the pharmacy abandoning all the prescriptions not taking any of them.

The physician is never informed. It is not until Barbara's follow up appointment that the physician is made aware Barbara never started the prescribed treatment. The physician is discouraged that their prescribed regimen was not followed and their patient has not improved. This may result in the physician losing the patient to a competitive dermatologist.

Case #3 (the Prescriber's Choice™ model)

Patient C (we can call her Claire) goes to see her dermatologist who has incorporated the Prescriber's Choice model into their practice. During her visit with the doctor custom medication is prepared using multiple active ingredients commonly found in separate commercially available products. The medication is dispensed to Claire at her point of care.

The dispensed medication is sold to the patient for $40.00, an amount less than a tier 3 copay at the pharmacy.

Claire leaves the physicians office satisfied. She understands the medication prescribed, is more likely to be compliant with only one medication, and will demonstrate good outcomes.

The physician monetizes their practice, reduces the stress of prior authorizations, and eliminates time consuming medication substitutions. Excess staff is now reduced or reallocated to productive functions in the office.

Case #1

  • Patient's & doctor's time is wasted
  • Doctor's office is burdened
  • Doctor's office loses money instead of making money with prescriptions
  • Patient & doctor are frustrated

Case #2

  • Patient's time is wasted
  • Doctor's efforts are wasted
  • Patient is untreated
  • Patient & doctor are frustrated

Case #3

the Prescriber's Choice model
  • Patient skips the trip to the pharmacy
  • Their medication is customized and consolidated
  • The patient saves money
  • The doctor makes money
  • Doctor & patient are happy
Introducing our new private label skincare line!